Western Connecticut H.O.G.®

History of Ladies of Harley

Why Not Give the Girls a Chance? Thousands of Them Would Enjoy and Be a Credit to the Sport of Motorcycling If Someone Would Set the Fashion — an article featured in the motorcycle trade magazine Motorcycle and Bicycle Illustrated in October, 1921 prompted dealers to take a look in their own backyards to find potential women riders among their spouses and daughters. It stated that dealers should encourage the women in their families to ride to set an example for the women of the men that purchased their machines to do the same.

The article provides quotes from women all over the country touting the benefits and rewards of piloting their own machines. And guess what, the reasons given by these women were the same as those voiced by the guys: good health, fun, adventure and excitement.

Harley-Davidson had, since 1912, included illustrations of women participating in the sport of motorcycling in their model catalogs, but only as passengers. However, in the 1921 model catalog, Harley included a mention of how the sport of motorcycling was growing among women, not only as passengers but as solo riders.

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